Black & White
|Eighth Page (2.875″ x 1.75″)||$75.00||Eighth Page (2.875″ x 1.75″)||$110.00|
|Quarter Page (2.875″x 3.625″)||$100.00||Quarter Page (2.875″x 3.625″)||$140.00|
|Half Page (6″x 3.625″)||$130.00||Half Page (6″x 3.625″)||$200.00|
|Full Page (6″x 7.5″)||$200.00||Full Page (6″x 7.5″)||$350.00|
|—||Inside Cover Full Page (6″x 7.5″)||$350.00|
(Measurements are width by height)
All submitted articles should be the original work of the author. Submitted articles must not appear in print or any other publication medium prior to publication in the Yoga Bridge.
Please send ads in PDF format with fonts embedded only. Additional charge for typesetting. The YAA reserves the right to request that ads be reformatted.
Deadlines are March 1, August 1 and November 1 of each year. Call the office for confirmed dates.
IMPORTANT NOTICE: In trying to make the newsletter achieve a professional standard, the Editorial Board of YOGA BRIDGE strictly adheres to the following editorial guidelines which are based upon the conventions of language. Consequently, your article may be rigorously edited.
The Editorial Board of YOGA BRIDGE strictly adheres to the following editorial guidelines, which are based upon the conventions of language. Consequently, your submission may be rigorously edited.
I. SUBMISSION FORMAT
All submitted articles should be the original work of the writer. Submitted articles must not have appeared in print or any other publication medium prior to being approved for publication in the Yoga Bridge unless the Yoga Association of Alberta has received written permission from the other publisher that the article was first published in. It is the responsibility of the person submitting the article to obtain this permission.
Please submit text and graphics or photos separately. Submit by e-mail to firstname.lastname@example.org
Please call the YAA for article submission deadlines.
II. REVIEW PROCESS
Before publication of your article in the Yoga Bridge, it will be reviewed/edited/proofread as follows:
- The Editorial Board will review your article for its appropriateness, length and depth.
- If your submission is approved, a Letter of Approval and Agreement will be sent to you. Major revisions may be requested, such as elaboration of ideas, deletion of other ideas. You will be given guidance as to what is needed to make the presentation of the ideas appropriate for and interesting to the readership.
- Once you agree to the conditions, the Editor will further review your article for appropriate content, for clear and coherent development of the main idea, for the correct use of elements of language (imagery, analogies) and of conventions of language (spelling, punctuation, grammar).
- You will be consulted about any major editorial changes, but not about minor ones.
- The Editorial Board will proofread the whole newsletter just before it goes to print.
III. COMPOSITIONAL FORMAT
- Content – All material submitted for publication should be related to yoga practice or study, or to disciplines complementary to yoga (e.g. vipassana meditation, ayurvedic medicine). Articles should be informative and not self-promotional.
- Audience – Keep in mind the beginner as well as the experienced practitioner: How familiar is the reader likely to be with your material? Give background information using common terms; explain uncommon terms.
- Tone – Informative, open and relaxed, but formal. We want to hear your voice expressing your understanding of the topic and its practical application to the readers.
- Style – May be expository, discursive, journalistic, conversational; avoid being colloquial.
- Compositional Detail – suggestions:
- sequence the information logically using text structures, such as, description, sequence, compare/contrast, problem/solution, cause/effect, opinion
- include colourful analogies, quotations, anecdotes (different than writing anecdotally), descriptions, examples, definitions; but be concise
- Quotations – Make sure you credit all sources of your quotations and check for exact wording.
- Photos and Other Illustrations – are welcome and will be returned to you if you send a hard copy. Please write your name and address on the back of the hard copy. Copyright Policy: If your article contains illustrations, diagrams, graphics or anything else that you have copied from other publications, please ensure that you have obtained written permission from the publisher to copy and publish its property in the Yoga Bridge and that you send a copy of the written permission to the YAA office along with your submitted article.
- Your Biography – Include only your name, credentials and contact information.
- Proofreading – Please proofread your final draft before submission. Check for typing or punctuation errors, etc. Make sure all titles of books, DVDs, etc., names and locations are spelled correctly. Have someone else proofread your work. Two pairs of eyes catch more than one. Refer to the YAA’s Copy Editing Guidelines – April 2014 for style format used in the Yoga Bridge.
IV. TYPES OF ARTICLES
- Feature Article – maximum1000 words, unless otherwise specified.
- This can be any topic related to yoga practice or study, or to disciplines complementary to yoga.
- Please inform the editor before the submission deadline if your article is longer. Lengthy submissions may be condensed at the editor’s discretion.
- See above COMPOSITIONAL FORMAT for further direction.
- Workshop/Retreat Review – maximum 1000 words,
- Preface with the following information: Title, date, location, name(s)of teacher(s) or facilitators and sponsoring organization.
- Include in the body of your article details about the teacher’s skills, experience and background.
- Provide information about the approach the teacher takes to yoga and/or about the method or tradition from which the teaching is derived. It should provide details about that particular approach so that the reader can learn about it. This is not a review of your impressions or subjective opinion about how the workshop was for you. DO NOT WRITE about what the workshop/retreat was like. For example, do not write statements such as: The food was delicious. The setting was serene. The teaching was excellent. WRITE about what you learned about yoga. For example, you might write the statement, “Yoga is concentration.” and then go on to explain some of the yoga concentration techniques practised during the workshop/retreat.
- In reviews of workshops/retreats, ask yourself: “What is ______?” (e.g. What is kundalini yoga? or What is bhakti yoga?). This helps make the article informative.
- Book, CD, DVD Review – maximum 800 words,
- Include name of the author / producer / director, as well as title and publishing information.
- Information about the author / producer / director – qualifications, background, etc.
- Summarize the main purpose and / or main idea.
- Summarize how the material is presented or organized the material.
- Who is its target audience? Who might be interested or benefit from reading?
- What made you interested in the book, CD or DVD? What makes it worth reviewing?
- Personal Benefits of Yoga – maximum 250-500 words
- Description of your problem and how yoga – asanas, meditation or pranayama – helped you. What happened? Time frame – how long it took, when? Please be specific: How can your experience help others?
- Personal experiences of workshops and/or retreats. Include information outlined in Workshop/Retreat Review.
V. CALENDAR OF EVENTS AND ADVERTISING GUIDELINES
Deadlines are March 1, August 1 and November 1 of each year. Call the office for confirmed dates.
Calendar of Events
- Calendar of Events listing preference will be given to events taking place in Alberta.
- Due to space considerations and as per the YAA’s mandate to promote the practice of yoga, event listings in the calendar will be accepted only if they are about yoga practice or related to disciplines complementary to yoga (e.g. vipassana meditation, ayurvedic medicine); and are subject to the editorial board’s discretion.
- All entries will be screened and edited at the editorial board’s discretion. Any entry may be denied publication at the editorial board’s discretion.
- Submitters of events must be current YAA members.
- Lower case text only; not upper case.
- Each entry may have two lines of description of the event, time, place, cost and contact information. The maximum number of characters – letters, spaces, punctuation – is approximately 200).
- Please submit in the following order and layout:
Date, Workshop Title. Instructor. Description. Time. Cost. Address. Contact person and phone number.
- Example: Feb 2-3 Hatha Yoga Workshop w/ Janice Belamy. Yoga for Beginners – a gentle approach. Fri 4-6pm, Sat 2-4pm. $80. 441 Sunview Way. Gillian Brown 222-2222.
- Check the newsletter for examples of how to sequence your information, abbreviations, etc. Please keep descriptions as short as possible. Submissions may be edited due to space limitations.
- Please double-check dates, times, location, contact person, etc., before submission. Due to the large volume of submissions submitted, event listings that do not follow these guidelines may be returned to the sender to be edited and resubmitted before the newsletter deadline.
- The YAA is not responsible for confirming or checking the accuracy of the information provided in Calendar entries. The YAA is in no way responsible for errors or omissions or missed submissions of any kind.
- We do our best to circulate the finished newsletter approximately one month after the deadline date, but due to unforeseen circumstances this is not always possible. Please keep this in mind when scheduling workshops. The YAA does not assume responsibility for events that take place before circulation.
- Formatting and layout of paid advertisements by the YAA must be requested at least two weeks prior to the issue deadline and is available only when time permits.
- Additional charges apply for typesetting information into advertisement space. The YAA reserves the right to request that ads be reformatted.
- The YAA will accept advertising that is directly related to yoga practice or study, or to disciplines complementary to yoga (e.g. vipassana meditation, ayurvedic medicine), and is subject to the editor’s discretion. Any entry may be denied publication at the editorial board’s discretion.
- Strong graphic images, less text and more white space create an eye-catching visual effect.
- Advertisement Files Requirements:
- Press-ready files must be supplied in PDF format to comply with industry standards.
- Build your ad to the exact size specified, with no excess white surrounding the image area.
- Do not include Crop marks.
- COLOUR ADS: The file must be supplied in CMYK colour mode. Any non-process colours (i.e. RGB, Pantone) will be converted to CMYK. The publisher will not be responsible for any colour shifts that may result from this conversion. The combined ink density of CMYK colours has to be maximum 300%.
- GREYSCALE ADS: The file must be supplied in Greyscale mode. Any CMYK and non-process colours (i.e. RGB, Pantone) will be converted to Greyscale. The publisher will not be responsible for any legibility shifts that may result from this conversion.
- All fonts must be embedded.
- All images must be a minimum resolution of 300 dpi at 100% size.
- Rates and size of ads at the top of this page.
VI. CONDITIONS OF SUBMISSION AND PUBLICATION
By making a submission of any kind to the Yoga Bridge for publication consideration, you are agreeing to the conditions of submission and publication.
Copyright Policy: Duplication of YAA material in other journals/newsletters is approved subject to notification of or consultation with the editor or YAA Executive Director. Do not re-publish without permission. Once approved please add “Reprinted from the Winter 2017 Yoga Bridge Newsletter with permission from the Yoga Association of Alberta https://yoga.ca.”
Please note the following conditions of publication found on page three of Yoga Bridge. Submission of your article, calendar submission or advertisement to the YAA Yoga Bridge will be accepted as your intended agreement with these conditions. The YAA editorial board reserves the right to reject, copy-edit and condense all articles, calendar listings or advertisements submitted for publication. If accepted for publication, any substantive changes will be made in consultation with the author and in view of publication deadlines. If you wish to submit an article, please inform the YAA office about your submission proposal and review the YAA Newsletter Submission Guidelines for Contributors.
The YAA is in no way responsible for errors or missed submissions or entries of any kind.